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Your AI Operations Coach for Every Season.
Braik the Chaos.
Football-first today — Braik is built around how football programs operate. Additional sports may follow as the platform matures.
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They manage rosters, schedules, payments, communication, documents, parents, assistants, and increasingly complex software—often with limited staff and even less time.
Most programs are forced to stitch together multiple tools for scheduling, communication, payments, and team coordination. The result is fragmented communication, duplicated work, confusion for parents and players, and added stress for coaches.
Braik exists to change that.
Most coaches don't need more apps. They need fewer responsibilities pulling them away from what matters.
Instead of juggling spreadsheets, group texts, payment platforms, and document folders, Braik brings everything into one system—designed around the head coach's workflow.
Braik steps in as a unified system and support layer, helping programs operate smoothly while allowing coaches to focus on coaching.
Braik was designed with a clear reality in mind: coaching staffs are limited, budgets are tight, and expectations remain high.
Rather than pushing premium pricing or locking teams into rigid plans, Braik is structured to stay accessible for real programs—especially at the high school level. The platform is built to grow with your program, not force you to overpay for features you don't need.
Braik is billed per season, aligned with team dues and seasonal planning. It's budgetable, intentional, and built for programs that need structure without complexity.
Most athletic programs don't operate as a single roster. Varsity and JV teams often share resources, staff, and schedules—but are forced into separate systems or duplicate subscriptions.
Braik was built to reflect how programs actually function. Varsity and JV teams are managed under one program, giving coaches a unified system without sacrificing team-level autonomy.
Varsity Head Coaches manage the full program and can create and configure JV teams, assign JV Head Coaches, and maintain program-level oversight. JV Head Coaches have full authority over their own team dashboards, schedules, communication, and players, but cannot access or override Varsity teams or program-level settings.
This structure keeps programs unified while respecting clear lines of responsibility and authority.
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Targeted messaging and announcements that keep everyone informed without overwhelming anyone. The right people see the right information, automatically.
Calendar management with RSVPs and event coordination. Everyone sees what they need to see, when they need to see it.
Season-based dues collection and coach-collected payments with clear tracking and accountability. Know who's paid, who hasn't, and what's outstanding.
Centralized playbooks, installs, and program resources. Organized by unit and position, with acknowledgement tracking for important materials.
Equipment tracking and assignment for team-issued gear. Know what you have, where it is, and who's responsible for it.
Player tracking, position management, and depth charts. Everything organized the way your program actually operates.
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Head coaches, assistants, players, and parents each get a clear, scoped experience.
Full program oversight, roster and permissions control, collections and operational visibility for Varsity + JV.
Scoped coaching access for schedules, communication, installs, and assigned operational workflows.
Clear schedule, announcements, documents, and team updates in one place with less confusion.
Reliable communication, dues tracking visibility, and the right information without inbox overload.
Coach B is Braik's AI layer for football programs: it reasons over the same roster, schedule, playbook, and health context your staff already maintains—so answers stay grounded in your team, not generic internet noise.
See how we talk about AI safety and transparency in the AI transparency page.
Coach B accelerates prep and communication; it does not replace coordinators or override game decisions. Metered usage keeps costs predictable as your program grows.
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Braik was built to support coaches who are stretched thin, giving them the tools—and the help—they need to run their programs without sacrificing focus, organization, or time with their team.
If you're running a program where organization, communication, and accountability matter—but time and staffing are limited—Braik is built for you.
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Share your program details and we will follow up with a tailored Braik walkthrough.
